Symphony Beauty

We Are Symphony Beauty

Connecting the bridge between inner and outer beauty

Our Story

About Symphony Beauty

Symphony Beauty was founded in 2015 by former US Marine James Jo. After fighting for his country overseas, James returned home and landed a job at a cosmetics company. After gaining more than 10 years of experience, James founded Symphony Beauty, one of the first US-based K-Beauty brands, by combining his Korean heritage and knowledge of the Western beauty market. Dedicated to his wife, who was pregnant at the time, the brand was created to provide her and all beauty lovers with natural, safe and affordable skincare.


Since its founding, Symphony Beauty has expanded its brand partnerships globally by differentiating with high-quality ingredients and inimitable packaging. In 2015, Purifect, Symphony Beauty’s second brand, was launched, focusing on natural and results-driven formulas. In 2018, CLARA’S NEW YORK was founded, launching hybrid facial oil serums focusing on advanced multi-functional clean, natural, vegan, cruelty-free formulas. Symphony Beauty continues to grow and leave everlasting footprints behind.


Today, Symphony Beauty can be found in over 10,000 stores nationwide, carries over 5 brands ranging from skin care to color cosmetics, and invests into R&D to provide efficacy, safety, stability, and longevity in our products. We work with highly trained chemists to create innovative and effective formulas made for all skin types.

Our Philosophy

    To connect the bridge between inner and outer beauty.   

-James K. Jo Founder & C.E.O

Our Mission

To ensure complete satisfaction and well-being of our customers by discovering the purest handpicked ingredients and delivering carefully blended formulas to transform the skin.

Our Promise

We aspire to create products that’s consistently aid in visible results and leave your skin looking and feeling radiant. We promise to always deliver high quality and effective products.

Meet James, Founder and Advocate

“I believe that clean, natural, high-quality beauty is for everyone. My mission is to share it with as many people as possible.”

In an ever-changing global environment, we must be on the pulse to perceive and respond to people’s profound need for the better. We strive to create a better world through beauty innovations and research. Where beauty is clean, natural, and limitless.


James K. Jo

Founder & C.E.O


Shop our products at Cosbellus

Discover our carefully curated collection of beauty holy grails via the link below